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Old 04-02-2007, 09:27 AM   #1
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Default New Orleans putting together gay travel guide


Tourism officials still trying to lure leisure visitors back to New Orleans after Hurricane Katrina have put together a guidebook aimed at gay and lesbian travelers. New Orleans Tourism and Marketing Corp. and the Philadelphia-based advertising agency The Altus Group plan to release the 30-page New Orleans City Navigator in late May — at the start of the normally slow summer tourist season.
"This is very exciting for us," said Sandy Shilstone, chief executive of the Tourism and Marketing Corp., a not-for-profit group that promotes leisure travel in New Orleans.
The guide will promote activities popular with gay and lesbian travelers, such as Mardi Gras, Southern Decadence and Halloween, as well as the usual museums and restaurants, said Ellen Kempner, vice president and management supervisor at Peter A. Mayer advertising, which is managing the project.



(USA Today)

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